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Get Appetite for America: Fred Harvey and the Business of PDF

By Stephen Fried

NEW YORK occasions BESTSELLER • Featured within the PBS documentary The Harvey ladies: chance Bound

The mythical lifestyles and entrepreneurial imaginative and prescient of Fred Harvey contributed to shaping American tradition and heritage for 3 generations—from the Eighties throughout global warfare II—and nonetheless impression our lives at the present time in magnificent and interesting methods. Now award-winning journalist Stephen Fried re-creates the lifetime of this not going American hero, the founder of the nation’s provider undefined, whose notable family members enterprise civilized the West and brought the USA to Americans.

Appetite for America is the extraordinary real-life tale of Fred Harvey—told intensive for the 1st time ever—as good because the tale of this country’s enlargement into the Wild West of Bat Masterson and Billy the child, of the nice days of the railroad, of a time while a deal may perhaps nonetheless be made with a handshake and the U.S. used to be nonetheless uniting. As a tender immigrant, Fred Harvey labored his manner up from dishwasher to family identify: He used to be Ray Kroc sooner than McDonald’s, J. Willard Marriott ahead of Marriott resorts, Howard Schultz ahead of Starbucks. His consuming homes and motels alongside the Atchison, Topeka, and Santa Fe railroad (including ancient hotels nonetheless in use on the Grand Canyon) have been patronized through princes, presidents, and numerous usual tourists trying to find the simplest cup of espresso within the state. Harvey’s employees of rigorously screened unmarried younger women—the celebrated Harvey Girls—were the country’s first girl crew and have become real Americana, even inspiring an MGM musical starring Judy Garland.

With the verve and keenness of Fred Harvey himself, Stephen Fried tells the tale of ways this visionary outfitted his company from a unmarried lunch counter right into a kinfolk empire whose advertising and thoughts we nonetheless come across in myriad methods. Inspiring, instructive, and highly pleasing, Appetite for America is ancient biography that's as richly profitable as a slice of clean apple pie—and each piece as satisfying.

*With picture inserts that includes over seventy five pictures, and an appendix with over fifty Fred Harvey recipes, such a lot of them never-before-published.

From the Hardcover edition.

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Appetite for America: Fred Harvey and the Business of Civilizing the Wild West--One Meal at a Time by Stephen Fried

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